The global B2B Lead Generation Services Market is experiencing robust growth, fueled by the rise of digital marketing, increased demand for qualified leads, and the expanding adoption of data-driven strategies. According to a recent market study by DataIntelo, the market was valued at USD 3.8 billion in 2023 and is expected to reach USD 11.9 billion by 2032, growing at a CAGR of 13.6% during the forecast period.